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Moz

Verified
SaaS & Cloud • USA
Official Site

Search engine optimization software and data provider.

Tracked Changes
18
Pricing Shifts
0
Features & Launches
18
Last Verified Event
Sep 28, 2026

Moz Chronological Timeline

2026
featureSep 28, 2026
97% Verified

Moz Rolls Out Next-Generation Platform Capabilities & API Architecture

Moz released substantial architectural upgrades, introducing enhanced API integrations and updated workflow tooling for its SaaS & Cloud ecosystem.

Before: Previous Moz integration tier and workflow limitations.
After: Modernized Moz platform capabilities with enhanced integration tooling.
View full change record & proof ➔
product launchSep 25, 2026
96% Verified

WTF is NLWeb? — Whiteboard Friday

Moz has introduced the 'Natural Language Web' (NLWeb) framework to optimize websites for AI agent interaction. The framework utilizes the ASK protocol and structured data to facilitate machine-readable site indexing for agentic web architectures.

Before: Websites were primarily optimized for human-readable search engine indexing and traditional SERP ranking.
After: Websites can now implement the ASK protocol and structured data configurations to enable direct interaction with AI agents.
View full change record & proof ➔
featureSep 23, 2026
92% Verified

Moz Whiteboard Friday Content Strategy Guide

Moz published a guide outlining nine strategies for brand authority, focusing on product excellence and omnichannel content. This content serves as educational material for marketing leaders rather than a product update.

Before: No specific guidance provided in this format.
After: Publication of a nine-step strategic framework for brand authority.
View full change record & proof ➔
featureSep 22, 2026
96% Verified

21 Marketers Share Their Best Tips for Networking as an Introvert at SEO Events

Struggle to network at SEO events as an introvert? Discover 21 actionable tips from real marketers to ease anxiety, spark connections, and thrive in any crowd....

Before: Previous platform capabilities and architecture.
After: Updated platform deployment with 21 Marketers Share Their Best Tips for Networking as an Introvert at SEO Events.
View full change record & proof ➔
product launchSep 18, 2026
96% Verified

How to Prepare for any SEO Conference, Including MozCon - Whiteboard Friday

This announcement provides a strategic guide for conference preparation and networking optimization. It introduces no new software features, API updates, or product releases.

Before: No existing conference preparation guide provided by Moz.
After: Publication of a guide for conference preparation and networking.
View full change record & proof ➔
product launchSep 16, 2026
96% Verified

Convince Your Boss to Send You to MozCon 2026 [Plus Bonus Letter Template]

Moz has officially announced the scheduling of MozCon 2026. The company has released a standardized ROI-focused email template to assist attendees in securing corporate funding for the event.

Before: No official event dates or standardized justification templates were available for MozCon 2026.
After: MozCon 2026 is officially announced with an accompanying ROI-focused email template for employer approval.
View full change record & proof ➔
featureSep 16, 2026
92% Verified

Moz Whiteboard Friday Content Strategy Guide

Moz published a guide outlining nine strategies for brand authority, focusing on product excellence and omnichannel content. This content serves as educational material for marketing leaders rather than a product update.

Before: No specific guidance provided in this format.
After: Publication of a nine-step framework for brand authority.
View full change record & proof ➔
featureSep 15, 2026
96% Verified

How To Get Your Website Ready For AI Agents

Moz has introduced a strategic framework for website optimization specifically targeting AI agent compatibility. The guidance mandates the implementation of llms.txt files and the Model Context Protocol (MCP) to facilitate machine-readable content indexing.

Before: Website optimization was primarily focused on human-readable content and traditional search engine crawlers using standard robots.txt and sitemaps.
After: Websites are now expected to implement llms.txt files and support the Model Context Protocol (MCP) to ensure AI agents can effectively ingest and interpret site data.
View full change record & proof ➔
product launchSep 11, 2026
96% Verified

How to Strengthen Your Brand's Authority — Whiteboard Friday

Moz has released a new educational Whiteboard Friday video outlining a 9-step framework for building brand authority. The content provides a strategic guide for integrating product excellence and omnichannel content into digital marketing workflows.

Before: Absence of this specific 9-step strategic framework for brand authority within the Moz content library.
After: Availability of a structured 9-step guide for implementing brand authority strategies across digital channels.
View full change record & proof ➔
product launchSep 9, 2026
96% Verified

Two Truths and a Lie About Digital PR

Moz has introduced the CIDER framework for digital PR campaign management. The announcement provides a methodology for securing brand citations within AI-generated search results.

Before: Lack of a standardized, documented framework for managing digital PR campaigns and securing AI-driven brand citations.
After: Availability of the CIDER framework for executing digital PR campaigns and optimizing for AI-generated search citations.
View full change record & proof ➔
product launchSep 3, 2026
97% Verified

Moz Introduces AI Search Footprint Tracking and Moz Local Listings AI

Moz has expanded its Moz Pro suite to include brand footprint tracking across AI-generated search environments like AI Overviews. Concurrently, Moz Local introduced Listings AI to automate profile creation and local business listing management.

Before: Moz Pro capabilities were restricted to tracking traditional organic search engine results pages (SERPs) and backlink indexes without native tracking for brand presence in AI-generated answers.
After: SEO managers can track brand exposure within AI search results using Moz Pro while utilizing Moz Local Listings AI for automated local profile management.
View full change record & proof ➔
featureSep 3, 2026
96% Verified

How To Build Site Authority and Multi-Channel Relevance in the Age of AI

Discover how to build site authority in an AI-driven world using off-site campaigns. Learn to utilize off-site signals, enhance LLM visibility, and optimize content ROI....

Before: Previous platform capabilities and architecture.
After: Updated platform deployment with How To Build Site Authority and Multi-Channel Relevance in the Age of AI.
View full change record & proof ➔
product launchSep 2, 2026
97% Verified

Moz Launches AI Search Footprint Tracking and Listings AI

Moz introduced AI Search footprint tracking in Moz Pro to monitor brand presence across AI-driven search engine results. Additionally, Moz launched Listings AI within Moz Local to automate listing optimization and management.

Before: Moz Pro tracking was limited to traditional organic SERP rank tracking and domain authority metrics without explicit monitoring of AI-generated search responses.
After: Moz Pro users can track and measure brand visibility in AI search features, while Moz Local users can leverage Listings AI for automated directory management.
View full change record & proof ➔
featureSep 1, 2026
96% Verified

Demystifying Grounding Queries with Real Data

Stop targeting zero-volume keywords. Discover how Google Gemini uses grounding queries to source real-time facts, and how to optimize your content for machine search....

Before: Previous platform capabilities and architecture.
After: Updated platform deployment with Demystifying Grounding Queries with Real Data.
View full change record & proof ➔
featureAug 26, 2026
96% Verified

What Is WebMCP? How to Prepare Your Website to Serve AI Agents

Get ahead of the agentic AI shift. Learn what WebMCP is, how it differs from traditional MCP, and how to implement simple HTML or JavaScript tools to prepare your website for the agentic search....

Before: Previous platform capabilities and architecture.
After: Updated platform deployment with What Is WebMCP? How to Prepare Your Website to Serve AI Agents.
View full change record & proof ➔
featureAug 25, 2026
96% Verified

Local SEO That Actually Works: Some Assembly Required (AI Not Included)

Traffic, rankings, and content output are all up. GBP actions are flat. Amanda Jordan explains why local SEO breaks at scale and shares the SEO-first audit framework that fixes it....

Before: Previous platform capabilities and architecture.
After: Updated platform deployment with Local SEO That Actually Works: Some Assembly Required (AI Not Included).
View full change record & proof ➔
featureAug 21, 2026
96% Verified

10 Fan-Outs for Prompt Research — Whiteboard Friday

Google uses these 10 query fan-outs to split single prompts into multiple background searches. Learn how to map this behavior in this Whiteboard Friday with Tom Capper....

Before: Previous platform capabilities and architecture.
After: Updated platform deployment with 10 Fan-Outs for Prompt Research — Whiteboard Friday.
View full change record & proof ➔
featureAug 20, 2026
96% Verified

Should We Stop Writing With AI?

Should you stop writing with AI as detection, spam, and sameness grow? Learn how expert-led AI content builds trust, audience ownership, and lasting value for years....

Before: Previous platform capabilities and architecture.
After: Updated platform deployment with Should We Stop Writing With AI?.
View full change record & proof ➔

Complete Moz Change Log Index

DateChange TitleTypeImpactDetails
Sep 28, 2026Moz Rolls Out Next-Generation Platform Capabilities & API Architecturefeature8/10View ➔
Sep 25, 2026WTF is NLWeb? — Whiteboard Fridayproduct_launch8/10View ➔
Sep 23, 2026Moz Whiteboard Friday Content Strategy Guidefeature1/10View ➔
Sep 22, 202621 Marketers Share Their Best Tips for Networking as an Introvert at SEO Eventsfeature8/10View ➔
Sep 18, 2026How to Prepare for any SEO Conference, Including MozCon - Whiteboard Fridayproduct_launch1/10View ➔
Sep 16, 2026Convince Your Boss to Send You to MozCon 2026 [Plus Bonus Letter Template]product_launch2/10View ➔
Sep 16, 2026Moz Whiteboard Friday Content Strategy Guidefeature1/10View ➔
Sep 15, 2026How To Get Your Website Ready For AI Agentsfeature8/10View ➔
Sep 11, 2026How to Strengthen Your Brand's Authority — Whiteboard Fridayproduct_launch3/10View ➔
Sep 9, 2026Two Truths and a Lie About Digital PRproduct_launch6/10View ➔
Sep 3, 2026Moz Introduces AI Search Footprint Tracking and Moz Local Listings AIproduct_launch8/10View ➔
Sep 3, 2026How To Build Site Authority and Multi-Channel Relevance in the Age of AIfeature8/10View ➔
Sep 2, 2026Moz Launches AI Search Footprint Tracking and Listings AIproduct_launch8/10View ➔
Sep 1, 2026Demystifying Grounding Queries with Real Datafeature8/10View ➔
Aug 26, 2026What Is WebMCP? How to Prepare Your Website to Serve AI Agentsfeature8/10View ➔
Aug 25, 2026Local SEO That Actually Works: Some Assembly Required (AI Not Included)feature8/10View ➔
Aug 21, 202610 Fan-Outs for Prompt Research — Whiteboard Fridayfeature8/10View ➔
Aug 20, 2026Should We Stop Writing With AI?feature8/10View ➔
featureSep 28, 2026
Moz Rolls Out Next-Generation Platform Capabilities & API Architecture
Impact: 8/10View Record
product_launchSep 25, 2026
WTF is NLWeb? — Whiteboard Friday
Impact: 8/10View Record
featureSep 23, 2026
Moz Whiteboard Friday Content Strategy Guide
Impact: 1/10View Record
featureSep 22, 2026
21 Marketers Share Their Best Tips for Networking as an Introvert at SEO Events
Impact: 8/10View Record
product_launchSep 18, 2026
How to Prepare for any SEO Conference, Including MozCon - Whiteboard Friday
Impact: 1/10View Record
product_launchSep 16, 2026
Convince Your Boss to Send You to MozCon 2026 [Plus Bonus Letter Template]
Impact: 2/10View Record
featureSep 16, 2026
Moz Whiteboard Friday Content Strategy Guide
Impact: 1/10View Record
featureSep 15, 2026
How To Get Your Website Ready For AI Agents
Impact: 8/10View Record
product_launchSep 11, 2026
How to Strengthen Your Brand's Authority — Whiteboard Friday
Impact: 3/10View Record
product_launchSep 9, 2026
Two Truths and a Lie About Digital PR
Impact: 6/10View Record
product_launchSep 3, 2026
Moz Introduces AI Search Footprint Tracking and Moz Local Listings AI
Impact: 8/10View Record
featureSep 3, 2026
How To Build Site Authority and Multi-Channel Relevance in the Age of AI
Impact: 8/10View Record
product_launchSep 2, 2026
Moz Launches AI Search Footprint Tracking and Listings AI
Impact: 8/10View Record
featureSep 1, 2026
Demystifying Grounding Queries with Real Data
Impact: 8/10View Record
featureAug 26, 2026
What Is WebMCP? How to Prepare Your Website to Serve AI Agents
Impact: 8/10View Record
featureAug 25, 2026
Local SEO That Actually Works: Some Assembly Required (AI Not Included)
Impact: 8/10View Record
featureAug 21, 2026
10 Fan-Outs for Prompt Research — Whiteboard Friday
Impact: 8/10View Record
featureAug 20, 2026
Should We Stop Writing With AI?
Impact: 8/10View Record